Thursday, August 19, 2010

IMMEDIATE RELEASE: Cruelty-Free Beauty Event in Los Angeles This Weekend 8/21/2010

The Beauty Rebellion Project Launches with a Benefit for Best Friends Animal Society


Los Angeles, August 11 - The Beauty Rebellion Project will launch with a special event at the American Vintage store in Los Feliz Village on Saturday, August 21st from 2 - 9 pm. Food, drinks and entertainment will be available and the first 150 participants will receive a Beauty Rebel Bag with samples and full-sized cruelty-free cosmetics and skin care products from Aveda, Gourmet Body Treats, Manic Panic, Sibu Beauty, Softlips, Urban Decay and more.


Attendees can take advantage of free makeovers from Jane Cosmetics and mobile spray tans from Spray Tan LA, while the Neuro Drinks experience will be on hand to introduce attendees to the sexiest drink around. Raffles will take place throughout the day for great prizes from brands that do not test on animals including: Bambola Beauty, Dermalogica, DermaDoctor, Naturopathica and others. Event proceeds will benefit Best Friends Animal Society, an organization dedicated to reducing the number of homeless animals.


The Beauty Rebellion Project is an experiential marketing company run by animal-lovers who host events designed to introduce consumers to the world of cruelty-free cosmetics, skincare, and hair care products through social events at venues throughout Los Angeles. www.beautyrebellionproject.com


Best Friends Animal Society runs the nation's largest sanctuary for abused and abandoned animals. Best Friends operates a low-cost spay/neuter program, runs a wildlife rehabilitation center, sponsors a network of members in rescue, provides foster care and humane education, and works with humane groups nationwide to bring about a time when there will be No More Homeless Pets. www.bfas.org

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